DJI is the world’s largest drone maker and has a wide array of drones for different segments of its growing global clientele. Last month Walmart leaked the DJI Mini SE drone to the US market, indicating an impending release in the US. However, subsequent events have now shown that a US release of the latest portable drone by DJI would not be happening – at least for now. The US and other established markets will make do with DJI’s flagship entry-level model, the Mini 2. DJI has now unveiled the DJI Mini SE, and it will be available in selected markets outside the US and Europe. The mini drone has already appeared on some DJI websites like DJI Brazil, while sales have begun in Malaysia.
The DJI Mini SE is a specialized drone tailored to suit the needs of entry-level users in emerging markets for consumer drones. It provides some basic drone functionalities and is affordable. The DJI Mini SE seems to be a reworked predecessor of the DJI Mini 2, called the DJI Mavic Mini, although it comes with a cheaper price tag. In fact, the Mini SE uses the internal components of the Mavic Mini and the shell of the Mini 2, and this generates a higher wind resistance.
Still, it has a significantly higher performance than the Mavic Mini and comes with more attractive pricing. Essentially, the DJI Mini SE has the same important features as the Mavic Mini including 2.7K video capability, 20 minutes of flying time, 2.5-mile wireless range, 12MP photos capacity, and 3-axis gimbal setup. The DJI Mini SE weighs about 250g.
The price of the DJI Mini SE in Malaysia is RM 1,349 ($325), which is higher than the $299 price tag Walmart put out for the device last month. The DJI Mini SE will also be available in Russia, according to the company, while other European countries including the United Kingdom, will not have the product.